If you’re going to learn how to market your business or brand today, it comes down to understanding google and other digital advertising strategies. Google holds a more than 92% market share among search engines. You can improve your brand awareness and standing by looking into a couple of different marketing strategies. Search engine optimization is one […]
You may have heard about the “ad sales slowdown” in 2022. Don’t let that fool you, as Google is still selling $56 billion in ads every quarter, making it the largest ad platform in the world by far. In other words, don’t think advertisers are trending away from PPC ads. PPC marketing is still alive and well, and
Online advertising is one of many tools for monetizing products, services, and content on the internet. It is also a method of increasing brand awareness for companies that want to promote themselves. However, the privacy changes in online advertising have led to some challenges for the industry. What Can Be Affected by These Changes? Online
Facebook ads have become a go-to for marketers who want to amp their sales through social media. With its power to drive traffic and convert customers, Facebook ads have shown to be a powerful marketing weapon. That’s why more than 92% of social marketers use Facebook for advertising. However, simply posting a Facebook ad isn’t
Over 1 billion people use Facebook. The power of Facebook is evident in its advertising. Businesses and marketers see an opportunity to pay for Facebook ads because so many people are on this social media platform. The opportunity to get very specific in who you target is available to businesses and marketers. Facebook advertising, however, is a
Have you ever wondered if your competition is advertising on Facebook? How about what their actual ads look like? In this video, I’ll show you how to quickly check to see if your competitors are running Facebook ads, when they started running them, and what the content of the actual ad is.