SEO

Not convinced that working to improve your website’s search engine ranking is worth it? Think again! SEO drives 1,000%+ more traffic than social media, and the leads most businesses gain from their SEO efforts have a 14.6% close rate. Based on those stats, are you interested in getting your website to the top of search engine rankings? […]

What comes to mind when you hear the term “negative SEO”? For most people, it’s when someone deliberately tries to hurt your website’s search engine ranking. But what does that mean? And how can you protect yourself from it? In this blog post, we’ll answer those questions and give tips on how to recover if

We are living in the golden age of content. Never before has it been so easy to create, share, and distribute information. As a result, it’s never been so essential to produce high-quality content. To compete in today’s digital world, your website or blog must have informative and engaging content. But what if you don’t

In 2022, a record 82% of marketers use content creation in their marketing campaigns. Content creation can help generate more leads and drive more traffic to your company’s website. It also encourages consumer engagement with your brand. But what is content creation? Content creation is the process of developing topics and information about your brand and delivering

Nearly 70% of all internet traffic is routed through Google. You can search for almost everything online today. The internet is a great source of information and knowledge, especially when it comes to searching for local businesses. For small businesses looking to get noticed, they must be able to use search engines like Google effectively for their benefit.

You might have heard this before, but 46% of all searches have local intent. This means that for every 100 searches, 46 of them are specifically oriented towards finding something local.  In an essence, this is what search intent is. However, there’s more to know about search intent and SEO than just local intent. It goes much

In the (way) past, optimizing a website for search engines was a relatively simple process. You could stuff your pages with keywords, build crappy links from other websites, and you would be good to go. However, SEO rules have changed dramatically over the past few years. With Google updating its algorithm frequently, it can be

A functioning website, check. Content with relevant keywords, check. Images, videos, and links, check. Everything else, check. So why on earth are your SEO efforts not bearing any results? SEO is no game of luck; if your strategy isn’t working for you, there is probably something you’re not doing right. It is not clear how

Businesses need to pay attention to their search engine optimization, but it can be a tad bit difficult to have a grasp on everything as there are so many elements when it comes to the craft. However, if you’re hoping to make things easier, it’s better to categorize and split terms to know what your

The process of attracting and growing a list of prospective leads (customers or clients) into the top of the sales funnel is lead generation. A constant flow of leads is critical for a company’s survival. Regularly publishing excellent content on your site is one method to increase organic traffic. Another option is to use SEO.