Facebook ads have become a go-to for marketers who want to amp their sales through social media. With its power to drive traffic and convert customers, Facebook ads have shown to be a powerful marketing weapon. That’s why more than 92% of social marketers use Facebook for advertising. However, simply posting a Facebook ad isn’t […]
9 Effective Tips for Writing Facebook Ads That Convert Read More »
Most businesses already know the importance of SEO, but how much time are you spending on your technical SEO as part of your overall strategy? Don’t worry if the answer is a big fat zero. Many companies don’t put enough importance on technical SEO, focusing on link building and content optimization instead. Technical SEO is an
The Beginner’s Guide to Technical SEO Read More »
Did you know that 90% of pages never get organic traffic? If you own a website or plan to have one, you will need a great SEO strategy to improve your site’s visibility. Out of the many possible SEO strategies, keyword research is the most crucial part you will need to focus on. In simple terms, keyword research is
The Comprehensive Guide to SEO Keyword Research Read More »
Want to improve your results in search engine rankings? If so, you’ll need to know how to create one killer element: SEO meta tags. You’ve probably seen a type of meta tag, known as a meta description, before. It’s the brief text a search engine will provide under each option, often bolding parts that matched
The Complete Guide to Writing the Best SEO Meta Tags Read More »
In May, Google began to release details about a new update being called the Page Experience algorithm update by some. You’re probably thinking, “but Google pushes algorithm updates all the time.” What’s different? Due to the COVID-19 pandemic, they’ve given us a heads up. This algorithm update also isn’t being released until 2021. Let the planning begin! We’ve
Google Core Web Vitals: How Page Experience Will Impact SEO Read More »
What are broadcast emails and how to use them to build awareness, promote announcements, or generate new, fresh traffic? Broadcast emails should be a significant part of every successful marketing strategy. One of the reasons why these scheduled email campaigns work so effectively lies in the fact that they are sent to a larger group
5 Broadcast Email Templates You Can Use Today Read More »
Gone are the days of single-platform marketing and of reading reviews on only the seller’s website. In today’s world, marketing is about influencers, social media, and search engine optimization. It’s about adapting to the consumer. New technology allows for the ultimate consumer-directed marketing that promises to grow your sales exponentially. Keep reading to learn all about
Behavioral Adaptive Marketing [The Ultimate Guide] Read More »
Does your website perform well in terms of impressions and your position in the search engine results page, but do you not yield the volume of visits you’d imagine you should be getting? No click searches can prove to be a major challenge to businesses who invest time, effort, and money to improve their local SEO listing.
Google My Business and No-Click Searches: What It Means For Your Business Read More »
Have you seen your open house numbers dwindle recently? People just aren’t coming to open houses as much these days. They’d rather stay home and check their favorite listing with virtual walk-throughs. If you’re a real estate agent trying to market in this digital age, then branching out with real estate digital marketing could be
Real Estate Digital Marketing: Are Virtual Tours the Future? Read More »
Over 1 billion people use Facebook. The power of Facebook is evident in its advertising. Businesses and marketers see an opportunity to pay for Facebook ads because so many people are on this social media platform. The opportunity to get very specific in who you target is available to businesses and marketers. Facebook advertising, however, is a
2020’s Ultimate Beginner’s Guide to Facebook Ads Read More »
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