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marketing automation

Marketing Automation Tools: The Future of Marketing

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In the realm of digital marketing, there are many tools that have been developed to make the process of successfully engaging and connecting with potential clients easier and more straightforward. While many marketers have already gotten to know email service providers such as MailChimp like the back of their hand, more advanced marketing automation tools …

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eCommerce marketing tools

Top 15 eCommerce marketing tools to use in 2021

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Whether you’re the owner of a shoe outlet or a well-established firm with its presence across multiple countries, eCommerce marketing tools are an important part of your business’s success over different online platforms.  Considering the $4.9 trillion mark that the eCommerce market is expected to hit in the current year and the ways in which …

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